Monday, July 23, 2007

Starbucks raises prices, MSN invites users to complain

Starbucks is going to raise their prices about $0.09 per cup. Not letting pageviews slip away, MSN provided a forum for people to debate if it's worth $0.09 more.

Let's say you pay $3.50 for coffee, and the price goes up by $0.09. That's a 3.6% increase. The last price increase was around 9 months ago, so that's 4.8% over a year. Inflation-adjusted, that's 2.1%.

Who cares? Inflation figures are questionable, and the part that wasn't attributed to 2.7% inflation is $0.04. There are economists that claim we'd save money by abandoning the penny. I have better things to worry about.

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